What Every Sponsorship Seeker Needs in Their Pitch Deck

Jul 20

Your sponsorship deck is your first impression—make it count! Don’t know where to start? Here’s a simple outline you can use:

1. About Us
Who are you? Two or three sentences max.

2. Our Mission & Impact
One paragraph about what you do, plus one or two punchy impact stats.

3. Who We Reach
Audience snapshot: numbers, ages, locations, or roles.

4. Sponsorship Opportunities
Summarize what a sponsor gets: logo placement, speaking opportunity, product demos, and social media features.

5. Packages & Pricing
List your top levels (“Gold, Silver, Bronze”) or custom options.

6. Contact
Make it easy: Name, email, phone, and a calendar link if possible.

Example Section: Audiences

· Nonprofit:
“We reach 300 youth ages 16-22 in metro Atlanta. 76% come from first-generation college families.”

· For-Profit:
“Last year’s conference drew 500 B2B buyers from 30 states; 60% of attendees were decision-makers (VP/Director).”

Pro Tip: Keep it visually clean. Use charts or photos if possible.

Creating a Sponsor-Friendly Mission Statement